I just want you to listen to me.

As a writer, I want my words to matter. So, I’m always thinking about my audience. What would they want to hear? Why should they care? I like discovering what that is for people.

Like right now, I’m wondering about you. I’ll have to make some assumptions. Most people like to know deep, dark secrets. I’ve gathered a list of mine below. People also like to see pictures. Check. And infographics. Also, studies show that people don’t like to read a lot of copy, particularly on a website. So, I’d better wrap this up. We can talk more when we work together.